Why Does ASO Matter for App Store Success

Post contribution by: Gummicube

Building an app is the first half of the battle, the other is marketing it – so where do you begin? From social media to press releases to deep linking, there are so many ways to market your app, but one key method is through App Store Optimization (ASO). ASO involves studying how the App Store and Play Store algorithms work, then using those insights to help your app get discovered within them.

Where Do Apps Get Discovered? 

There are several channels through which users can discover apps: through social media, news sites, inside of other apps, and of course, being featured on the App Store or Play Store. However, the majority of app discovery happens through search. In fact, 70% of app downloads happen as result of searches.

As such, if a developer wants to maximize their app’s discoverability, they’ll want to focus on visibility within keyword search results. While social buzz and getting featured are great, it’s essential to not overlook organic.

How to Get Discovered in Search 

For an app to get found in searches, it will need to include the right keywords in its metadata. Metadata includes the text fields such as the title, subtitle and keyword bank on iOS, or the title, short description and long description on Google Play.

A keyword is any term that a user may be using when searching for an app on the stores. By targeting the right keywords, an app can increase its chances of being discovered by the right audience. The stores crawl the metadata and determine what keywords and phrases an app is relevant for- without declaring and targeting the right keywords, an app has lower chances of discoverability.

In order to maximize your optimization efforts, you’ll want to use ASO software to help identify the best keywords for your app.

Turning Impressions into Installs

While keywords are vital to ASO, ranking for a keyword does not automatically guarantee installs. The messaging and creative presentation within the app’s store listing play a major role in its ASO strategy.

An app’s screenshots should communicate important features and offerings in seconds. Since users only spend a few moments reviewing an app’s listing before deciding if they want to install it, these seconds can be vital.

As with keyword research, it’s important to understand what creative elements drive conversions in an app’s category. This can include the fonts and colors used, the features highlighted, or even the screenshot orientation – choosing portrait or landscape mode is more than just an aesthetic decision.

Understanding what works and what doesn’t work for creative sets can help successful apps stand out. Those that succeed are those that research trends / best practices and run tests to find creative elements that attract users the best.

Conclusion

Building an app is a challenge, but getting it discovered is another one altogether. By incorporating App Store Optimization into an app’s marketing strategy, app developers and marketers can increase the app’s chances of getting discovered and installed.

When looking at all the available channels at one’s disposal, it’s clear that organic searches within the App Store and Play Store provide the most user attention. To optimize for that, it’s important to target relevant keywords in the app’s metadata so that the stores’ algorithms can index the app for them.

Additionally, it’s just as important to use well-designed creatives. Using engaging, communicative creative elements can help convert users that discover your app. 

When it comes to app store success, ASO is a key driver in it. Not utilizing ASO means leaving large amounts of opportunity on the table. By following the necessary steps and practices, one can be sure they’re doing all they can to get their app discovered. ASO can help an app grow and reach new users in the App Store and Play Store by optimizing its reach and performance on the most popular channel for user discovery and acquisition. For these reasons, App Store Optimization can make a big difference in an app’s success.

Core Mobile App Development Featured in 2019 Clutch Report on Top B2B companies in Florida

Since our founding in 2013, Core Mobile App Development has been providing web development, design and SEO services to
companies all around the country. Our team of experts is highly specialized in the latest UX skills, programming languages and
development methods to help your business expand and reach your goals. Originally located exclusively in Florida cities, we
have expanded to Georgia and Silicon Valley locations. We are excited to announce we have been awarded a spot in Clutch’s
2019 report as one of the top mobile app developers and B2B companies in Florida.

To see the full list of award winners, visit the announcement on Clutch’s website. Companies are organized according to their state, grouped into one of four categories based on the services they offer, and listed by Clutch rank.

Clutch is a unique ratings and reviews startup located in Washington, DC. The team at Clutch has developed a methodology to select the top B2B service providers in a wide variety of industries and locations. After careful analysis of industry data and conducting in-depth client interviews, Clutch is able to award each firm with a score. We were awarded with a 4.8 score.
We would like to thank our clients for their valuable feedback and for taking part in the comprehensive reviews process. Below is a client testimonial from one of our most recent development projects.

“Share your vision with the Core Mobile team and then just trust in their skills. They provide valuable advice not only in app development, but in website direction and marketing strategy as well,” said an Executive Director, Stroke Awareness Foundation.

Additionally, we have earned a recognition on Clutch’s sister-sites, The Manifest and Visual Objects. The Manifest is a business news platform with the goal of informing potential buyers of the marketplace with their state of tech news, how to guides and industry rankings. Here, we are listed as among the top software developers in the Orlando area. Visual Objects is designed to
showcase the creative efforts of firms by not only ranking companies, but listing their portfolio as well. We can be found here listed as one of the top developers.

We are so thrilled to have been recognized by Clutch. None of these recognitions would be possible without the hard work of our employees. If our team could offer you web services to help you reach your goals, get in touch today!

To view our other Clutch awards, see below:

Native vs Hybrid App Development: Which One Should You Choose?

Smartphones and tablets are practically worthless without the apps that run on them. Since the emergence of smartphones, developers are seeking ways to deliver the best types of mobile applications for users to download.

The rise in mobile app popularity is evident by simply looking at the latest market data reports. According to Statista, mobile phone users downloaded a total of 178.1 billion apps globally in 2017. This figure is expected to surge to 258.2 billion in 2022.

As more and more people are glued to their smartphones, companies and entrepreneurs are scrambling to establish a connection to mobile users by utilizing one of the two types of app development protocols – Native or Hybrid.

The question is which one should your company or start-up choose?

Here is a detailed walkthrough on Native and Hybrid apps as well as their pros and cons.

What are Native Apps?

Native mobile apps are created for a specific device/platform. These often times include Android, iOS, Windows, and Blackberry. Mobile app developers often use the software development kits (SDK) of certain hardware platforms, software frameworks, or operating systems. These applications are developed using the following programs:

  • Objective-C or Swift for iOS
  • Java or Kotlin for Android
  • C# or .NET for Windows Phone

Advantages of Native Apps

  • Rich user experience – App designers and developers can focus on customizing the app’s functionality to a specific platform with its language, specific elements, and set gestures. All these aspects enable developers to achieve a sense of unity and let users navigate through the interface more intuitively. Moreover, native applications can also extensively use offline mode capabilities.
  • High performance – An application created and optimized for a specific platform will have a high level of performance. Since the developers “speak” using the language of the device, they can deal with the battery and memory consumption issues to achieve the best results.
  • Better security – Native apps can take full advantage of the built-in security features of a device’s platform and operating system(OS). Moreover, native apps have the privilege of obtaining the performance enhancement updates of the OS.
  • Full functionality – Native apps have full access to databases and hardware features of a device. Moreover, their functionality will not get compromised by plugins or any other third-party programs or tools.
  • Can Run Offline – Native applications don’t need an Internet connection to run. Since they are installed within a device, they can work anywhere as long as the device is functioning properly.

Disadvantages of native apps

  • Higher development costs – The development process of a native app is complicated and requires the participation of many qualified development team members.
  • Longer development timeframe – Native apps generally need more time to be completed and launched, mainly if you’re targeting to launch apps for different platforms at the same time. You may choose simultaneous development if you need apps for Android, iOS or Windows Phone.

What are Hybrid Apps?

Hybrid apps are created as a single app but can run on different platforms, meaning this application acts like a native app but is developed using HTML, CSS, and Javascript. It is basically a web-based program stored in a native app shell connected to the device. Because of this feature, it behaves very similarly to a native app.

Just like Native apps, users can download them from a certain platform’s app store (Apple App Store for iOS and Google Play Store for Android).

Advantages of Hybrid Apps

  • Ability to work across multiple platforms –  Its capacity to run on different platforms makes it appealing to many stakeholders. Hybrid apps can run both Android and iOS, even with just one code base. Unlike native apps, there is no need to build an app for each platform.
  • Faster to build –  Creating a hybrid app is far less time-consuming compared to native ones as developers don’t have to create a separate programs for each platform.
  • Easier to adjust and update –  Because there is only a single codebase, developers do not have to work with each platform separately to make adjustments and updates of various elements. Often, the change can be applied to all platforms. Updates related to bug fixes and enhancements are better implemented in hybrid applications. Users do not need to download the latest version of your app manually through app stores to get rid of an annoying bug that has appeared for quite some time. If any problem takes place on a page loaded from the server, developers can fix that quickly, and users will get the updated or corrected version the next time they launch the app.
  • Cheaper to build –  Developers can create hybrid applications that can run on both iOS and Android in just about the same time required to build one native app for another platform. This shorter development time tends to make the final cost of the app cheaper.

Disadvantages of Hybrid Apps

  • Needs Internet connection(sometimes) –  Hybrid apps are essentially websites displayed as an app. Thus, users usually need a constant internet connection to access the full range of its features. Moreover, hybrid apps often take more time to load all their elements so some work slower. Because of this feature, hybrid applications are best suited for content-oriented apps, which are not overloaded with complex functions.
  • Limited capabilities –  Hybrid applications can rely heavily on plugins to be able to access the built-in features of a particular device. In time, these plugins get outdated or unreliable/unstable. Also, developers may need to come up with plugins on their own when there are no ready-made solutions to access a specific part of the devices functionality.
  • Slightly compressed user experience –  Because of the cross-platform operability, the user experience of hybrid applications can be less than stellar since it should run using the interface of both iOS and Android platforms. If the app focuses on Android users, the experience would be worse for iOS users and vice versa.
  • May require native app developers –  Hybrid app development still falls short in addressing a variety of functional problems for native development. You may still need a native developer as a member of your development team to create a quality product.

Summary: Which one should I choose?

Native apps work best if you need applications that require full functionality, speed and security. Apps with advanced features like banks and e-commerce sites will work better if developed under the Native approach. However, if you want an app where you need to update your content frequently, such as ones for blogging, the hybrid version is better. Hybrid apps are usually the way to go for start ups due to lower costs and faster development times but it’s completely up to you in which approach will be the best for your specific project.

Sources:

https://codeburst.io/native-app-or-hybrid-app-ca08e460df9

https://clearbridgemobile.com/mobile-app-development-native-vs-web-vs-hybrid/

https://appinventiv.com/blog/seven-reasons-native-app-development-better-solution/

https://techjury.net/stats-about/mobile-vs-desktop-usage/

https://hackernoon.com/native-app-development-vs-hybrid-app-development-dd83122a738c

https://www.cleveroad.com/blog/native-or-hybrid-app-development-what-to-choose

Core Mobile Apps Named Leader for Florida App Development!

In today’s multichannel world, every business needs a strong digital presence to keep constant communication with consumers. A way to do this is by creating a unique mobile app for your business, which is where we come in. At Core Mobile App Development, we design mobile apps for B2B businesses to help increase consumer relationships in hopes to gain more clients. We are so excited to announce our high ranking among the top mobile app development companies on Clutch!

Based in Washington DC, Clutch is a B2B ratings and reviews platform dedicated to connecting small, medium, and large businesses alike to service providers that will deliver quality solutions. Their rankings are based on their unique methodology that stems from technical capabilities, market presence, and unbiased client reviews. Services listed on their site range from IT services to advertising and marketing.

Our reviews on our profile are top quality as we have received a 4.9-stars out of 5-stars! Here’s a look at a few of our most recent ones:

“They were extremely quick in turning around their deliverables while maintaining quality of work.”
VP, Lab Science Supply Company

“Share your vision with the Core Mobile team and then just trust in their skills.”
Noemi Conway, Executive Director, Stroke Awareness Foundation

In addition to our feature on Clutch, we were also mentioned on their sister-site, The Manifest. This platform publishes statistical reports and business news about trending industries which is helpful for both consumers and providers. We are excited to announce that we were named among the top mobile app developers in Miami on The Manifest! We understand that mobile apps are the future of businesses which is why we specialize in creating unique mobile apps for any type of business. Clutch just launched a new site, Visual Objects, where app developers can display their portfolio for both clients and providers to check out.

We are so happy to be working with Clutch because we appreciate their transparent review process. We’re looking forward to collecting more client feedback and growing our reputation in the development space!

CMA Named One Of The Top Developers in Atlanta and Miami!

We’re thrilled to announce our inclusion in Clutch’s “best mobile app development companies in Miami and Atlanta“.

We were also named one of the top app development companies in Orlando by The Manifest, Clutch’s sister website that primarily focuses on industry news, guides, and company lists. We’re thrilled to be a featured company on both platforms.

Thank you again to all our family, clients, and friends! Stay up-to-date with our Clutch profile here and don’t hesitate to reach out here to begin working with us on your next great idea.

10 Key Signs Your Business Needs a Mobile App

In a time where more and more individuals are spending their increased percentage of time being glued to their phones and mobile devices, it is important to create a space where they can still vital connection to the world. With the rise of smartphone addiction, Dr. Caglar Yildirim, an assistant professor of Human-Computer Interaction at the State University of New York at Oswego, feels that many people will completely cut off their social relationship and can ultimately affect how they lead their lives.

With numerous businesses popping up left and right, it becomes more critical for those in power to create avenues for interaction and discussion. Not only does this reinforce the need for relationships, but it can also improve the ways organizations conduct their day-to-day operations.

As social media influencers shed a spotlight on the importance of having their own mobile apps, maybe companies can also learn a thing or two on how they can step up their branding and customer relations.

So, whether you are small, medium or big enterprise owner, below are some signs your business needs a mobile app:

Your Competitors Have One

In a cutthroat industry, being left behind by your competitors is bad for business. As a matter of fact, Justin Smith and his study of mobile e-commerce statistics in 2018 point that at least 40% of users will go to the competitor after an awful mobile experience. When this happens, chances are, your consumers will run in the opposite direction, thereby allowing you to miss an opportunity to direct these people to what you offer.

By investing your time in designing your company’s own application, you can take pride in knowing you have your own program which perfectly reflects your brand and ideals.

Your Site Isn’t Doing Well on Its Searches

Ranking high on the Google index often equates to brand visibility in the sphere of marketing. If your website has not been ranking well in this competitive industry, you may be close to becoming obsolete. With your very own application, you can become more noticeable in the public eye, especially when you offer everything your customer could ever want.

Always Trailing Behind

Many individuals fail to realize the potential these applications could bring to organizations. More than generating profits and increasing prominence in the public, these programs allow corporations to raise awareness not only about the type of business they do but who they really are.

You Don’t Have Public Engagement

Staying relevant in the public eye is one way to generate engagement with the consumers. In many ways, building an application can be considered a PR stunt. Aside from drawing in customers around the world, this is also an effective way to build credibility in a cost-efficient way. Media practitioners, social media influencers and other brand managers who trust your brand can market your offerings, thereby getting your company the exposure it needs.

With a responsive and user-friendly application in mind, you can send out push notifications which help provide customers developments in your business. By keeping in the loop, you are creating avenues for discussion between the community.

Building Brand Recognition

As a brand looking to expand their horizons, you want to be able to create an effective program that’s stylish, sleek and has a seamless performance. More than this, you want a program that can reflect the values and ideals of your organization. By putting out a mobile app, you can provide one-of-a-kind features that will certainly get customers to identify your brand.

Enhanced User Experience

Oftentimes, the mobile app is considered a one-stop shop. From providing general information about the company to the availability of booking forms and having exclusive deals and discounts, this app is a marketing channel that provides everything a customer can look for.

Gain Customer Insight

Mobile apps have the power to let business owners know user patterns and preferences. Through the features put forward in the program, developers can gauge the behaviors customers exhibit. This knowledge allows the company to fine tune their services according to their consumers’ tastes.

Platform to Showcase Products

Let’s face it. Today, where social media networks are very much prevalent, launching products has definitely become easier. Often, introducing new offerings to the market require extensive advertising, thus taking a huge chunk away from the overall budget. With a faultless application, entrepreneurs can easily showcase their products, helping reduce marketing costs.

Stand Out from the Crowd

Many small to medium enterprises choose to forego having a mobile app. If you belong to this sector, making the jump and being the first in the field will be a revolutionary step for your business. Not only will this create a competitive edge in the industry, but it will also leave the public in awe about the way you approach your venture.

Further Business Goals

There’s no denying that the very core of your business goals includes expanding your reach and increasing your profits. What better way to do this than by creating your own mobile app, right? Doing so can help you create a more unified and strengthened identity as well as a boost in employee production and motivation.

Working with reliable and highly advanced app developers and designers is a worthy investment. If you aren’t offering a mobile app to the public, seeing the wealth of advantages these professionals bring might be worthy to consider.

Skill Set Connect Mobile App for Digital Professionals

⭐️⭐️⭐️⭐️⭐️ Great day Chiang Mai Digital Nomads, My team and I will be launching a new business connections mobile app in the next few days and I wanted to take a few moments to fill you in on what it is.

The goal of the app is to allow you to create a short bio/profile that includes “what you do” (your own unique skillset). That way, people who are interested in working/hiring someone with that skill set can quickly find you and contact you directly!

The app is FREE and open to anyone looking to either A.) Promote their own skill set / business or B.) Looking to work with or hire someone based on their specific skill set.

Please OPT-IN to show your interest in the Beta release and to be notified when we Go-LIVE in a few days. Also, the first 200 people on our pre-launch list will receive Free advertising in the app when that part goes live in Phase 2!

Learn More and Opt-In Here: https://skillsetconnect.com/

We are hoping this app brings incredible value to Chiang Mai (our pilot market) and creates a community of powerful and profitable connections!

We our expansion cites include the following:

  • Bangkok, Thailand
  • Ubud Bali, Indonesia
  • Canggu Bali, Indonesia
  • Saigon, Vietnam
  • Medellin, Colombia
  • Lisbon, Portugal
  • Kiev, Ukraine
  • Mexico City, Mexico
  • More TBD

Mobile App Trends You Should Know About In 2019

For rapidly developing technologies such as app development, a new year signals a fertile ground for innovation. It also means that users can expect the trend to shift to accommodate or lead the probable improvements in technology in the coming year.

The popularity of smartphones are not expected to wane in 2019. As new technologies such as cloud computing, machine learning, and AI are getting used in the market, they are seen to be accessed or integrated into smartphones.

Here are some trends to expect in 2019:

  • Widespread use of M-commerce

Online stores also knew e-commerce sites are expected to evolve into mobile stores (M-commerce). And why not? In 2017, 63% of the total US web visits are done on the mobile phones as opposed to 37% on computers. With regular release of more sophisticated smartphones, the discrepancy is seen to widen further in favor of smartphones.

This is also clearly reflected in the global mobile payments. In 2019, the figure is forecast to rise to more than double to $1.09 trillion from $450 billion in 2015. With this exponential rise in mobile transaction activity, should find ways to develop applications that will facilitate M-commerce.

Several studies back this claim. Businesses with dedicated mobile shopping apps generate 60% more business leads over mobile. Meanwhile, 44% of all sales were done using mobile apps. This trend is eyed to continue in 2019.

Companies that run M-commerce should also incorporate more secured and reliable mobile wallets. Perhaps, companies should start considering accepting Bitcoin, Ethereum and other cryptocurrencies for payment.

  • Smarter Apps

As more companies produce smart products or devices connected via the Internet of Things (IoT), businesses should start developing apps that can connect to a wider network of devices. The increase in the number of apps for smartwatches and other wearables will be expected to continue in 2019. As such, companies should create apps that can be used for a wider range of IoT applications in industries such as healthcare, energy, education, retail, intelligent agriculture, and smart cities. With the existence of cloud computing, the blockchain, machine learning and artificial intelligence (AI), developers can create applications that can interconnect devices.

  • Machine learning and AI

Speaking of AI, the technology has become a buzzword that is both praised and maligned by tech personalities. But the glaring fact is AI is already used in smartphones and other high-tech devices. Knowing the fierce nature of business competition, companies need to incorporate AI technology in the apps. Now, cameras in smartphones have native software that can make the ideal adjustments to the photos. Businesses can use this AI-capability for their use. For example, companies in the restaurant industry may want to integrate calorie counters that calculate the calories just by taking a snapshot of a meal.

Another example of AI use is wider, more sophisticated use of Google Assistant, Siri and Amazon Alexa. Retailers and service providers can use find ways to connect to these chatbots for accurate transactions with minimal human interaction.

  • Apps for Wearables

Aside from smartwatches such as Apple Watch and Fitbit, tech companies have also produced other wearable devices. These on-body scanners, smart clothes, smart jewelry, and other intelligent wearables are seen to be more widespread in 2019. As such, businesses should come up with mobile apps to communicate with these wearables. These apps can be used to monitor vital signs like heart rate, blood pressure, and body temperature.

  • Cloud integration

With cloud integration, files can be stored online on the cloud and not in your hardware. This means the lesser need for storage in the phone. Just like Google Docs and Sheets, users can input the data without worrying about how the data is saved and retrieved for future use when the device malfunction or is broken. Companies need to invest in connecting the application to a cloud service such that the files are instantly saved on the cloud without even saving it on the device.

  • Accelerated Pages

The speed of access and connection are essential in mobile computing. Now that the accelerated pages technology is already available, smartphone users can download web pages way faster. But to achieve this speed, apps should be upgraded to access these enhanced web pages.

  • Improved security

Adopting these technologies requires app developers to beef up security. Being constantly accessible to the cloud and the internet make apps easy prey to malware, data breaches, and theft. As such, businesses need to hire app developers that are constantly improving its security codes and more advanced measures for users’ peace of mind.

While technology is advancing at breakneck speeds, mobile apps are expected to follow suit. Luckily, many companies are always looking for ways to stand out from the fierce competition in the tech industry.

 

9 FREE Mobile Apps That Instantly Make the World Better

An individual spends more than 4 hours per day just looking at their phone. With technology changing the world, it does not hurt to make sure that your phone usage is changing the world for the better. Here are 9 free mobiles apps that can help you make the world a better place:

  1. Be My Eyes

This application lets sighted people help blind and low-vision individuals navigate their day-to-day lives. From minor tasks such as finding a misplaced items to bigger ones such as guiding visually-impaired users through a busy new environment, volunteers can lend their eyes to these people in need of assistance.

How it Works: The app requires registration by volunteers and blind or low-vision people. Users can specify a language, which helps them connect with individuals who can communicate with the tongue they are comfortable in. Visually-challenged users can request assistance via the app and they will be paired with an available volunteer. All communications are done through live video and audio calls.

  1. Donate a Photo

Photography enthusiasts who are looking for a way to help others through their talents, skills and passions are sure to find this app useful. Developed by Johnson & Johnson, this software allows users to share a photo in exchange donations to charity.

How it Works: You will choose a charity they want to assist. Once ready, you can take a photo via the dedicated app or pick one from your gallery. Sharing your post in social media feeds guarantees $1 donation for the charity of your choice.

  1. Wakie

Get in touch with people with similar hobbies, interests and passions with the Wakie app. Whether you want to learn a new language, or you simply want to talk about a topic you care about, you can find like-minded individuals with this app.

How it Works: Just create a topic that you find fascinating and be connected with a user with matching interests. You will receive a phone call from Wakie, with the matched user on the other line.

  1. Ecosia

You probably enter hundreds of queries in just one day. Why not make this frequent search work for both you and the environment? Ecosia uses 100% of its earnings to plant trees in various locations around the world. As of October 2018, they have planted over 39 million trees in places that need it.

How it Works: Simply use the Ecosia browser when keying in searches. Every 45 searches you make enables them to plant one new tree.

  1. Smappee Energy Monitor

Energy consumption is one of the major sources of any individual’s carbon footprint. With this app, you can view accurate and latest data all about your home’s data consumption. It shows how much energy your appliances use.

How it Works: You can use this by getting the Smappee Comfort Plugs (TM). Once you install these devices, the Smappee app shows you real-time data from the appliance that utilize the most electricity to the ones the consumes the least. This helps you manage your electricity more carefully, making your home a greener and eco-friendlier one.

  1. Recycle Nation

One way to minimize your environmental impact is to recycle your wastes. Recycle Nation makes this feat an easier one by offering a wide recycling database for its users.

How it Works: You only need to enter your location and the app will help you find recycling centers near you. It also connects you with sites to which you can send recyclable materials. Should you want to do it yourself, the app also offers tips, facts and a tracker for your environmental impact.

  1. BreadCrumbz

Navigating an unfamiliar terrain can be intimidating. To make this journey more accessible to more people, BreadCrumbz can be your best friend.

How it Works: Users can create a guide on how to get to and from a location of your choice. By providing a text guide and including pictures of landmarks, you can help a lot of travelers around the world. Should you wish to include reviews, you can with its rating feature.

  1. AirBnB

In this sharing economy, one of the best ways to cash in and help those in need of decent accommodation is to make your place available to them. AirBnB allows you to post an extra room in your home as a viable accommodation option for other users.

How it Works: Hosts can share their space with travelers. Simply make an account as a host and you can start uploading photos of the place, detailed descriptions of the room and nearby locations, as well as update your calendar based on availability.

  1. Red Cross Blood Donor

If you are looking for ways to provide medical assistance without any professional experience donating blood is your best bet. The Red Cross Blood Donor app allows a smoother way to help patients in need.

How it Works: Just download the app and you will find blood donation drives near you. You can set appointments, reschedule your appointment and track your donation history. You will also get notified if there is a shortage in your area and once your blood reaches a hospital.

By using these applications, you are on your way towards being a more productive individual, whilst also contributing to the communal endeavor of making the world a better place.

What apps do you think make the world a better place? Would love to hear what you use in the comments!